Happy lose your way day! EMO pop-punk band As It Is have officially returned with new music in the form of their emotional, mental health anthem, “Lose Your Way & Find Yourself.”
The band’s new tearjerker single follows the band’s 10-year celebratory release, Never Happy, Ever After X, and ushers in a whole new chapter of sadness, hope, and taking life one day at a time. Alongside the release of the single across streaming platforms, As It Is has also unveiled a new music video for the single, which takes things to a whole new level.
The Zak Pinchin-directed music video is beautiful and filled with little quirks and metaphors that brought me to tears during my first watch. The video perfectly brings “Lose Your Way & Find Yourself” to life in such a relatable way while being uniquely As It Is. It showcases the band’s commitment to “fully being back,” as they’ve been saying themselves.
To further cement this new chapter in their career, As It Is has also announced a new record deal with Frontiers Label Group. So, the sky is the limit when it comes to the band’s upcoming journey, which includes their upcoming NEVER HAPPY EVER AFTOUR & MORE tour, which you can still pick up tickets for. So go grab them while you can.
As It Is’ new single, “Lose Your Way & Find Yourself,” can be streamed across your streaming platform of choice now. But, if you’d like a special goodie, the band is giving away the song’s original demo for free alongside an assortment of amazing-looking merch items.
